The website was designed and developed in WordPress with a custom catalog structure featuring kitchens, closets, bathroom furniture, entertainment centers, and other furniture categories. Rather than functioning as a traditional product catalog, each item was presented as part of the company’s portfolio, highlighting completed projects and design capabilities.

Advanced filtering functionality was implemented, allowing users to browse projects by color, style, and product category, making it easier to find inspiration and explore relevant examples. This feature significantly improved the user experience and the presentation of the company’s work.

Strategic calls to action were integrated throughout the website, enabling visitors to request personalized quotes directly from specific portfolio items. The inquiry system provides detailed information to the client, including the project that generated the lead and the visitor’s specific requirements, helping facilitate more meaningful conversations with potential customers.

The result is a modern and highly functional platform that effectively showcases Homestyle’s craftsmanship while generating qualified leads for the business.